NAT NOTES
Landing page or multi-page website: what to choose
A practical comparison for one service, several directions and search growth.
Short answer. A practical comparison for one service, several directions and search growth.
Start with the user journey
Define the audience, the next action, the required content and the channel that receives enquiries before adding extra features.
Launch checklist
- Each page has a clear purpose and title.
- Mobile navigation and tap targets are tested.
- Buttons do exactly what their labels promise.
- Access, backups and data handling are documented.
- Canonical, hreflang, sitemap and robots.txt are checked.
Expand the site with real evidence and real customer questions as the business grows.
Choose a solution
Select services and useful functions. You do not need technical terms — a plain description of the task is enough.
Go to the brief